If you want to open an office cleaning company, you may be on the right track to earning a lot of money. It’s a good home-based business that can make you financially secure. Nowadays, businesses would rather hire independent cleaning companies to do their cleaning rather than hire a full time janitor. They won’t have to pay full wage or give benefits to an extra employee just to get the office cleaned.
That said, you should be able to find many clients to service. To make your office cleaning company profitable, you will need to find regular customers who can pay you each month. Finding customers and keeping them is the tricky part. You can get a lot of clients by properly marketing your cleaning business. Depending on your location and clients you will be servicing, some of these techniques may work to get you more customers.
1. Have some fliers or brochures printed and distribute them around the business district. Don’t just send them out once, you should also mail your brochures to business establishments every month or so until you get enough clients on your list. You can create your own fliers, business cards and brochures on your own home PC and print them yourself to save money. If you find it difficult to use the computer, you can always go for a slightly more expensive professional printing service. You should be able to find one in your area or online.
2. Build a site online so that internet surfers can find you. Most people these days search for what they need on the internet and having a site is just something every business should have. Your office cleaning company can gain new clients through a website. Include contact info on your website and place an attractive teaser with a low price to encourage potential clients to call for more details.
3. If your office cleaning company is based in the US, it will be OK to make cold calls, although that is not common practice in the UK. I would suggest you target new buildings and businesses in your community first because they will probably not have any cleaners yet. Get a list of new businesses in your area from the city hall. Other companies that have been established earlier may already have other cleaning companies servicing them already. It will be tougher to try to get them from the competition.
4. Visit business establishments in your town. When you make the rounds, bring enough fliers, calling cards and brochures. It would also be a good idea to have written proposals that you can give office managers that state different cleaning services you offer with prices. Don’t give out your lowest price right away so that you can have room to negotiate later.
5. Create discount promos and offer something like a 20% off if a client signs a yearly contract. You can also encourage them to hire you by offering a couple of free cleaning services twice a year with a one year contract. Be friendly with business owners and managers. It will be easier to get clients if they like you. Maintain a good relationship with customers once you get them so that they stay with you fora long time.
Try these techniques for starters. There are still more ways to market your cleaning business like having your car display your business name and logo so your company name will be visible around town when the car is being driven around. Although you have a website it would still be good to get listed in the yellow pages. Cover all possible corners that can help you get clients for your office cleaning company.
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